In this episode, I sit down with Blake Boyd-Madden. I recently met Blake at a ChicagoNORML meeting. Blake is the face behind DailyRoller.com and SmokeResponsiblySocial.com.
During this episode, we talk about the current state of cannabis, including a conversation about the community, hemp, the issues with cannabis testing, and much more.
- Watch the episode on Patreon here
- Watch the episode on Youtube here
- Stream the episode on Soundcloud here
- Stream the episode on Spotify here
- Stream the episode on Apple Podcast here
Links mentioned during show
- https://dailyroller.com/
- smokeresponsiblysocial.com
- https://www.instagram.com/smokeresponsiblysocial/
- https://www.instagram.com/dailyroller/
- https://en.wikipedia.org/wiki/Allegory_of_the_cave
- Podcast with Tom and Stephanie from Chicago Sun-Times. See this episode description for the links to the articles that cover the issues with cannabis testing in Illinois.
The auto-generated transcript is available below.
to it so right off the top daily roller.com smoke smok responsibly social.com there’s social medias for both of those pages and all of those links will be in the episode description I’m sitting down with is it Blake Boyd Madden today it is depending on when you knew me in college Blake boy mad Madden is my mother’s last name okay she’s who raised me as a kid Boyd is my father’s last name who I have very little contact with as a kid um so this is like uh one of my first like Gmail accounts and at that time I was considering changing my last name to hyphenated to add my mom’s name on to it and uh I ultimately decided against that after graduating from college because then that means you got to update all these documents for sure yeah no all all all those different Hoops I definitely UND understand that um uh so yeah well thank you for joining me today I just want to remind my audience really quick before we jump into anything uh this is the Cole memo I’m your host Cole Preston every episode is released in audio video and transcript format you can find the transcript audio or video version of any episode in the description of the episode that you’re listening to now within that description you can find a link that will take you to our website which will display the transcript and the platforms where you can find the episode and audio video formats if you’re unable to locate the episode description on whichever platform you’re listening from I get it every platform is different simply note the episode number and visit the memo.com from there you can find the corresponding episode and then you’ll be able to access the audio video and transcript versions you might also find any links that we reference like the ones I just plugged earlier uh so that you might be able to do your own research or connect with awesome people like the daily roller.com smoke uh respon L social if you’re not listening to this episode of the Cole memo on patreon then you’re listening to this episode later than our patrons to become a patron go to the memo.com patreon it’s a great way to support our show but one of the best ways to support our show is absolutely free just subscribe to or follow our show leave us a positive review from wherever you’re listening to us from favorite this episode give it a thumbs up leave a comment or post a review your engagement and support is is what is what help the most so today is January 9th 2024 I want to make sure okay I did say that right smoke responsibly social um yep that it’s a bit of breaking marketing and advertising rules yeah hell yeah um well where where do we want to start today Blake I mean we can talk about anything and everything I figured we’d talk about your platforms right off the top because as I was telling you before we went on air one of the things that I like about like most about what you’re doing is that you’re bringing the community together so I’m not trying to volunteer any starting topics but I just had to say that on air that’s what I like most about what you’re doing is that you’re you’re bringing that Community forward that I feel should have came to fruition but you know things got in the way of that so here we are hey I would not have an opportunity have things not happened the way they did and I’m grateful that you see my work um because before you were aware of me was working you get what I’m saying so you know that is like the irony of like suddenly having Market awareness having just like personal awareness in the world so thank you for being real with that and offering me to be on your platform I respect how you do what you do I told you um I was very excited before we got online I was very excited to sit down with you just because of your depth of knowledge as an individual um and what I’ve seen you do do so I think this will be cool and honestly I think starting with the events is good storytelling because you know that’s close to the end and we can always go back to the beginning later on and so on the 20th we do have our next smoke responsibly social in partnership with OK cannabis also just recently within like the past 48 hours I secured free cannabis sponsorships with the 19 37 group for pre-rolls for each person that RSVPs as well as AR for each person that RSVP so that’s maybe like two pre-rolls if you show up socialize and learn with us hell yeah and this is the flyer right you said January 20th January 20th from 12: pm to 6: PM this fer here was created before I secured by sponsorships and I mean all we can talk about all these different things things when it comes to the business of cannabis because one thing I am passionate about too is just like sharing this you know I mean what’s going on like other people are trying to make their way in this industry um and having to go through different things too so yep that is our flyer right there hell yeah hell yeah folks and uh like he said it’s at OK cannabis I’ve been there before and that is a awesome venue super cool place so it is I’m grateful for the really like seeing the value of the smoke responsibly socials too um especially as competitive as the Illinois Marketplace is and just how clickish it can be uh you know what I’m saying it’s just like seriously blessing to have run I ran into their organization basically at a popup um like at a uh Farmers Market here in the city um and it was just like or organic and it’s been organic um and I had admired Amaya’s um resume if you will uh just because I saw open Society on there and had reached out to him on LinkedIn before like I had even met him in person and knew he was at okay it’s just like crazy stuff like that um that that really help that happened with the okay partnership um and so yeah there there’s a lot that could be said there for sure sure yeah hell yeah so that’s that again that’s on January 20th folks it just cost $7 to get in so very very easy uh to get in and uh Illinois Normal is going to be there it looks like also maybe Oaker Dam University which is super cool yeah so with those we we can really discuss these things I suppose in different lens uh oer Dam University is my educational sponsor so like early on they had reached out and was just really like yo daily roller you know we we like what you’re doing like we want to work together um so shout out to Sarah um who really I was just thinking her last night but I’m G say it on this platform too shout out to Sarah there at Oaker d uh because she gave me the awareness that I was at that level you get what I’m saying and because I mean Oak University is big deal uh if you don’t know about cannabis history in America so they’re my educational partner and we launched it last year um during you know the 2023 programming for smoke responsibly social uh the interesting thing was like I already had like a set strategy and plan for going about that 2023 programming uh so I didn’t necessarily then have the space to give them the focus that we’re about to give them on the 20th um because some of the cool things things about this partnership is that they do offer free classes um so you know a lot of people every year they want to learn more uh you know what I’m saying and this is an easy way to learn more uh once you complete the course you become an alumni um and you also can get discounts they often have like different sales already going for the courses a lot of them are like self-paced they do have some lived ones um and just like really go in the game of the business of cannabis you know what I mean so it’s a really cool opportunity just for someone that’s naturally a nerd because now I got like a library but you know in terms of just like offering and being in business you know I mean having value to your customer having a value proposition um something like this gives everything I say more weight uh you know because I did have a period in time where I was saying all the same things that I’m saying today but because the infrastructure was not built people were asking me but how but how but how are you doing that Blake when your hat just says not a stoner you know what I’m saying it’s like if you knew how this hat came to be you will see like the microcosm because I mean it’s just learning um process and procedure standardization systems consistency persistence you know what I’m saying and then you know you just stay in the game and so um everything just worked out uh to where like I said Sarah saw me through Instagram through social media so I mean people who might be on the who listen to your podcast and just real quick I do I probably will try to distill my points if they’re too tangental uh but in in in this sort of talking point I would say if you’re an entrepreneur if you’re out there starting if you are like looking at social media as not a thing I know it’s hard um but find one that works for you because ultimately that is your medium to just express yourself and it may not like happen perfect like in the first four years if you’re really trying to do something that’s like outside of you that you never did before um and I promised you that four year is not a joke it could take a lot of years of just like you know learning how to do this in a way where other people get what you’re actually trying to say right and so um you know with the oaksterdam university this course that we’re focusing on in January of this month is really cool I mean on the 20th of this month um is really cool because it’s focused on cannabis pain and the opid crisis I grew up in the midwest you know unfortunately I have too many people in my generation who have died to opioids you know even before I got out of high School unfortunately you get what I’m saying and doctors were like giving family members all of that you know there there was like a whole pipeline for that tragedy there um and the fact that in parts of the world it’s already known how effective cannabis has been for thousands of years literally in addressing a lot of the pharmaceutical um prescribed um symptoms that we live with it’s just like really sad that we have pharmaceutical epidemics in my life I mean in my mind you get what I’m saying because it’s like um there’s so many ways to consume cannabis and it’s not through smoking you know I mean it can be through ointments man there’s some great just like pain relief stuff that I’ve been trying and you know I mean it’s good as Tiger Bomb you know what I’m saying and so that the fact that the first solution was possibly the most detrimental um is just really something so to be able to do this course what people are guaranteed to get is just a vocabulary a consistent vocabulary to talk about the opioid crisis pain and cannabis um because now like the industry’s vocabulary because it’s professional you know acronyms terms right hell yeah dude that’s cool as hell I’m sure that part of it I mean I don’t know I’m sure part of it is like you you say how it can be helpful for folks that may be trying to get off of that you know and so that’ll be good yeah cannabis is good for that and and honestly even in terms of um the fascinating thing if we can just I mean I know what you mentioned so like how I could think of this is like as a mastermind session with Cole you go I mean and I can just be 100 cuz I don’t know like when we’ll get the opportunity touch base again and this is a great opportunity so I’m be real with with you um in terms of even just thinking about like target audience Target markets you get what I’m saying like in that summation like yeah great for people who might be trying to get out of it um you know honestly even when like we were just in the Chicago normal meeting you get what I’m saying like it’s not just people who are in the struggle of like pain who need this knowledge is it’s just us as an industry um you know in the mortgage industry they have a uniform act so everybody talks the same way they look at the mortgage the same way every state adopts the same framework they got the same offices doing the same thing so you can navigate from coast to coast this industry the same way this is literally fragmented but why right and so you know the value proposition is for individuals who really are probably thinking this way talking this way um but I know just like even with me consuming cannabis as an alternative to viance like people in in some remarks like try to make cannabis the same as other things and then it’s just like yo like you have no idea you’re basically trying to say like cannabis is the same as me taking viance a methamphetamine you know what I mean to to pay attention um where that was like manipulated in a lab and this is just like natural molecules and compounds that like exist and it just like synergizes with the body like you get on saying and and our and our diets are so depleted of nutrition and minerals that are critical for the body to operate like in a peak State and this is just like injecting exto cannaboids literally into the body like you get what I’m saying so there’s a whole thing in this brother I promise you um but I really Tred to appeal to this whole Market um because I see it when I talk to people bro you know what I mean um even just like the diff differentiation between hemp and marijuana you know what I mean like some people feel like those are so seriously different yeah oh yeah I mean it’s I get a lot of you know I would say that right now that is the most charged topic that I’m covering it’s just like I thought it would be like a like a hooray like when people figured out what I figured out about hemp which is just what you said there’s no real difference you know I mean uh yeah I people I think the first base that people jump to there’s a few bases people jump to uh they jump to like the ideaa of synthetic versus like organic which you know I think when they talk about that they’re talking about like Delta 8 and whatever hhc is and these some of these compounds that are created off of C CBD but then like so there’s the safety part of it that people jump to right uh or sorry sorry it’s the te the synthetic versus organic but then there’s the safety part so then there’s that’s what it seems like those are the two concerns people bring up when they’re opposed to it and then the third concern and this comes from if you’re in the industry is how it uh takes away from your market share which you know I mean brother you you just said the same thing in three ways yeah yeah because someone’s disseminating the ideology Bingo you get what I’m saying and you know it costs to get a lot of people to think the same thing right yeah and so you know the fact that these things are consistent in both of our experiences you know what I mean before you and I even shared this conversation it says a lot and it honestly it drives really the smoke responsibly socials because in terms of daily roller they are slightly different um but they are very much like similar um but when it comes to smoke responsibly social it really is about the education for me it really is about this conversation that you and I are having because as you mentioned we went from consumer to Industry and there’s confusion so who’s getting informed here right there’s a the the thing that I I brought up a May in the open Society earlier the reason why that would pck my mind in someone’s resumee is because the founder of the open Society he has this um theory about how markets never really have complete information and part of the dysfunction is that people are always acting with imperfect information in the market and it’s uh the theory of reflexivity um and so I think that to conceptually like even get that that’s what we’re talking about right now um in this conversation for a lot of people can seem very abstracted probably it can seem very meta they could probably like where the hell are these guys but we’re on the same wave when we’re still talking about the fact that in this industry there is now a learning curve uh we started this right before we hopped on talking about just going from elicit to a regulated market you get what I’m saying like you’re literally like the industry has to completely Rebrand and reimagine itself and boy do we know that that’s really difficult once you get in the trenches you get what I’m saying because like the infrastructure you know is basically like taking you know steamed um locomotives off the railroad and just putting like you know hyper it’s using the same exact rails you know what I mean it did not like reset um so that it cre there’s a lot of things that happen in the in the Cannabis industry that motivate me to be someone that’s out there using my resources using my voice using my energy to bring us together to have this conversation and thankfully you don’t have to listen to me talk but I generally just ask questions at my socials uh because I bring in um experts so you know if you you AR aren’t a fan of my voice or you know my logic and the way that I articulate um I am mindful in that by bringing in like well qualified people who can speak like a thousand times deeper on specific things than I can um and it’s like generally to your benefit because they’re generally personable people hell yeah hell yeah and before I I just wrote down this conversation we were having because it’s really awesome and I have more to say about it but I don’t want to get too deep before like I I break down the distinction I feel like you broke down what smoke responsibly social is by kind of using a few examples um but feel free to like tell tell us what is smoke responsibly social and what is daily roller and like what you know why you get what I’m asking right I want to give you the space for that definitely smoke responsibly social is a platform of daily roller that provides experiences that promote responsible cons assumption and in the process we’re also building a framework so every time you come to my social and I have a special guest we ask them to provide their from just their experiences right this is a community like you know even the government’s made up of everyday people so we’re just asking these individuals like what are your recommendations for responsible consumption and fortunately these are often like entrepreneurs um people who are like scientific people who just have deep knowledge people who have passion um so like they’re not just out here just saying mindless things um and so after the socials you’ll see in my social content on smoke responsibly social it’s generally Recaps of what was discussed at those socials um and so that is relevant to us talking about the way that you target markets um because generally the structure again of the socials is just like finding a topic within cannabis to discuss once a month um we’ve talked about pharmacology we’ve talked about entrepreneurship responsible cultivation um advocacy um activism bending just like retail experiences like we’ve in in last year we did a lot because we had over 12 socials um and so we were able to collect a lot of of information on the back end so like if you’re like business-minded uh basically one of the cool things about the social to is that I am building firsthand knowledge as opposed to having to go to J store um and other platforms Google Scholar um you know NIH you know what I mean and and take theirs in a sense I hope that I’m adding to the body of work like a lit review you know what I’m saying and so um if you’re into that sort of thinking and doing um that is like basically what is happening here um and what’s cool is we’ve had such high quality people who’ve been on board just in the first year I could have never really imagined um and it was honestly inspired by uh Brian Osborne Who is the owner of Emerald City Coffee in uptown Chicago um he and I sat down at the end of uh 2022 because he has been a supportive daily roller um and he’s just like hey man catch me up what’s happening you know what I mean and in that meeting he’s just like man you know like a community would just be awesome man because everything that you’re saying he he’s he’s entrepreneurial he has a family you know what I mean but he’s also a transplant he’s from Texas you know and so just having almost like a double consciousness of consumption when you’re from a state where you still can’t go back and like do it responsibly right um but you you don’t want to feel like a criminal you don’t want to feel like you’re irresponsible when you’re consuming cannabis and like us you know what I mean but unfortunately with how the industry has been created to this point a lot of us have some sort of social Paran around cannabis consumption and so my Act of Art and and and creativeness was putting responsible in the social and the smoking in between it you know because it could have just been a smoke social you know what I mean it could have just been about like us just getting high and doing that um but you know on a deeper level what everyone is saying here is like how can we guarantee the sustainability of this market now that we’re in the new phase and that’s by artic ulating to politicians who through whatever ideological promises and swears they made they just can’t even meet us there and if you don’t understand that you don’t understand politics baby uh because some people may never be on board but what we got to do is weaken their argument by doing it and other people will articulate this who’ve been in this doing this advocacy work and education work far longer than I they will tell you like it it is about doing this sort of work of articulating like hey we can consume and be responsible I think you’re muted right now brother I can’t hear oh whoops sorry and showing it time and time again you know that’s doing it in person you know I mean having a having an overt moment you know publicity um having a moment where it’s actually going Beyond just like social media and I mean that’s even important to something like daily roller which is really just an idea within of itself that grew into being like something that we can now discuss smoke responsibly social about and so um you know the fortune in and all of this is just like the the Synergy I know I said that before but the cool thing is that that work relates right back to the purpose of daily roller which is my other work and I know a lot of times and creativity in business and doing a just doing this work you can feel split you can feel divided things can compete with one another um and it could be a drag uh and one things one thing that I got deliberate about once um you know I got into my mid 20s was trying to structure a future for myself that would not be so like friction with itself um so like learning base skills that could be transferred to other skills so I always have like a a tree of relation that when I whenever I’m in like that moment of like why Blake you can like Trace back to like a route and be like oh okay y let let’s keep on going this all makes sense you know I mean it’s worth it and so um the smoke responsibly helps me continue to break down the stigma to empower cannabis consumers um and even daily roller again the term it was inspired by abis I started the company January 27th of 2014 that is just a few weeks after Colorado recreational went live and so I was in Bloomington Indiana working in Hospitality watching fox newss in the morning and just seeing how they were on the tour bus riding around the city and just making a joke of like cannabis consumption now as a legitimate market right and the fact that it was now like a legitimate Market to me basically said that if this is how everybody is going to continue to look at it people who don’t identify with like being that type of way when they consume cannabis will always feel weird about this and so I was just inspired to create in that moment um something that I believed would be a platform that could demonstrate just that that yo like cannabis consumers are way more complex to being a stoner I’m not saying I have problems with Stoners Like I been around people who’s been consuming for a very long time I know people can feel very emotional about that um but what I’m saying is that there is more to the Cannabis Marketplace than just Stoners um and just people who resonate with Stoners and maybe some of our um headwinds is Stoner which if you get into atmology which a lot of people like um there could just create a lot of friction and un unintentionally because words do have meaning and impact and for people who are that type of person they’re gonna go and be in their mind like well the root of this word is that and like how can I ever be down with that you get what I’m saying so we we got to help reframe these experiences for individuals who may not get it yet you know and so um instead of my company being called daily medicated which it definitely that was a thought of mine weekly medicated because I was thinking about the sort of impact again I stopped taking viance and started using cannabis and I graduated you get what I’m saying and so I was thinking in that relational situation and and so because I felt like even regular use of medication could also be stigmatizing like you know just think about friends who have social anxiety and they always have to use something that is prescribed at some point in time people are gonna be like are you abusing that you get I mean so to try to lower the overall like um friction in the long run I felt like daily roller just like hit everything and it wasn’t perfect I promise you um because a lot of people even to this day they have different schemas that come up when those two words are used together um and when we think about communication um it’s about sending clear signals and if someone spending too much time in the in the moment reinking that mental concept it could just in that moment not all click but the fortune thing is like we got social media we’ve got time and I’m sorry about my dog Gus it’s okay dude he’s in hey yo Gus hey atten you I I paused it for us uh I can see though maybe what you’re saying are you saying that correct me if I’m wrong like uh daily roller it’s not so on the nose but it’s ALS it also is accurate but I feel like what you were kind of still wrestling with was like could maybe somebody get the connotation it’s like daily roller like we’re rolling like you know type of thing and and versus no we’re rolling it’s like a ritual it’s like a s a Sacrament if you will um yeah you know and and it’s even funny when you say like we’re rolling because like if you’re into night culture means something so [ __ ] different too you know I mean like that’s kind of what I was meaning I was wondering if you were pondering like if if PE you know maybe people could misconstrue it that way you know and some people do and you know I mean and I have to let people know like I am I’m an artist too I’ve had official like a solo art exhibition i’ I’ve author the book like I got some work out there um I am an author and I do love rhetorical inter interpretation and all that stuff but sometimes you do got to put the the constraints on interpretation and because like this is about accomplishing a very specific goal um you know if you roll and you like my merch I love you you get what I’m saying but if you think that like following me you’re gonna see someone promoting that culture that is not what you’re gonna get from daily roller right you get what I’m saying and so that’s what and like we’re talking about with targeting audiences and with with smoke responsibly social it happens in so many ways um and I know people who are marketers and even you you know you’re marketer um you understand all these nuances in in marketing you get what I’m saying um maybe at this time you have realized who overall is like flowing with you in the market space so like you know how to speak consistently to that sort of psychographic but overall like you’re also in the business of expansion like you’re you’re trying to have an expansive Dialogue on your platform too you get what I mean which creates that problem of like how does someone who like we were talking about earlier who’s having these conversations or having these thoughts but maybe doesn’t have the right terminology the right framework yet yeah how can we get them to identify with us you know what I mean without overusing the symbologies that we’re trying not to use yeah I think that’s that’s where it gets tough where you’re like you got to step back and just explain like really try to teach them you know yeah education making the point it’s about like teaching them what you feel is your perspective you know and then hopefully the point is made you know yeah and you know and and I feel that way especially in conversation and I’m happy you said that because like I proudly have a nice knowledge base that I’ve invested in in my life you get what I mean so just like simple things like everyday things for me can spark so many metaphors and similes in one moment um and then when I say like a statement I’ll feel compelled to try to further clarify that note because like generalities just like text mess Mees you know I mean hardly do they get the whole thing in there you know I mean and I’m aware of that and you know if I really stop and talk to people you know I care about the reception of the communication because like that’s how we grow this thing that’s how we move forward as a people is like clear communication as best as we can in the moment yeah um well very well said and it’s that’s that’s awesome to hear like kind of how the the difference between the two and I see I really like what you’re doing there and I like that it’s like daily roller was your was your start but it’s almost like smoke responsibly social is like your Outreach slash like it’s almost like I don’t want to say Insurance because that sounds like you’re protecting against something going wrong but it’s like your Assurance how about that your Assurance to the community that like this is okay here’s how you do it responsibly and it’s going to be all right nothing’s going to as long as you know you just be responsible about it you know just like with anything else I like the way I never thought about it in that way to be honest I never thought about it in the way of like Assurance but it definitely because of like the effect it definitely feels like that but at the time of of initiation I could not foresee that all I knew was that the it it was the message even if you just heard it was what I was trying to say yeah you get what I’m saying and then once you got to the experience you’re giving me the opportunity to further unwrap that statement and like you said now it is an assurance because like fortunately it’s quality feedback it’s it’s quality experience so it’s not like a a bunch of dirty data necessarily you know it’s not like I just just I I don’t know what the opposite could have been because I’m still kind of I’m literally still living in the moment of everything that has happened and I’m still like just very grateful for it like I was talking about on the front end um but yeah it it is definitely turned into assurance and it’s very interesting because even it becoming its own platform was not a it was not my first thing um really it becoming its own social media as well as its own site was just due to um operational friction you know trying to literally run ads on Instagram with that terminology from daily roller because they review the ads so my thought was like man well if I get the handle one that’s some funny [ __ ] [ __ ] because you just like rejected my ads for saying this but you will allow me to produce a handle and then just like put long or short format copy and image right next to that handle right and then you know and then it became a thing and then operating from Eventbrite and having the events like Clos through marketing when a lot of traffic is going there and registering and then people can’t register it just event bright created headwinds you know what I mean when I’m trying to run smooth so then it’s like I got a whole whole program already laid out like how do I keep rolling and you know that’s another part of the daily roller if you’re into personal development if you’re into physics if you’re into the everyday step by step you know starting this by myself I had to give myself every day something to be anchored in and when your principles like you said your ritual your daily ritual is is structured properly man you can have a good life yeah and if your daily ritual isn’t structured properly it’s okay because our values are progress Independence and Liberty and so those are things that every day if you’re rolling through life if you’re going through even the Maze of just understanding this conversation if you keep rolling we’ll have a great a great clarity we’ll have a moment where it all makes sense but so many people have said before me when you stop on that journey of knowledge seeking you’re the one who’s going to lose you’re the one who’s not gonna get to see yourself in in that state that you saw that you felt you get what I’m saying and one of the greatest gifts that my whole journey gave to me was realizing ing self achievement and pride like just having a day where I’m like damn I really did not know how to do any of this [ __ ] and look at me now and it wasn’t nobody was like going crazy for me nobody was telling me literally to keep doing this it was just like a moment of just like figuring out a puzzle for yourself and knowing that you did it and knowing how you did it you get what I’m saying just super cool stuff and I feel like getting n experience in life gave my life so much purpose that like it it literally has been able to keep rolling even through the darkest hardest moments and for a lot of people that I’ve met on this journey who have experienced that same thing that’s like a breakthrough in life you get what I’m saying like no one’s validating you except for yourself you are self assuring you know that’s pretty cool yeah hell yeah dude I I love I could hear the excitement in your voice in that and I have to agree you know um you know once you find something like that and I don’t know for a fact that I’ve found something like that but I do enjoy doing this show and being able to talk to cool people like you and so like I I’ve been so excited to speak with you today and speak with you know all the different people that I get the opportunity to speak to and like you say um it’s funny because you were saying earlier that that I’m good with marketing and stuff and I thank you for saying that because I don’t I don’t think that I necessarily am you were talking about how I speak and stuff like that I appreciate that that meant a lot to me um maybe this is just me being self-critical um you know we’re we’re our own biggest critic um but to your point be to what I’m trying to say is I do things that maybe don’t always resonate with my audience like as I was telling you before we went on air the him thing like I don’t think people necessarily are on the same page with me about that but just like setting drug policy aside like I just released an entire series on legal sex work and I had a few people like specifically let me know that they unfollowed me for that because and so that’s okay uh but I guess what I’m saying is to your point even with that it is unfortunate that you lose people along the way even with that though even with all the the CR critiques and whatever I might get this what I get out of this keeps me going like you say so even if those dark moments come up even if you have some disagreements or departures or whatever else it’s like this it’s the gift that keeps on giving so it’s like I said I didn’t mean to make that so much about myself I really want to just uh bring us back to I could hear the excitement in your voice when you talk about what this has giv you what daily smoke respons smoke responsibly social has given you so well I’m happy that our hearts connected in that moment bro because that’s what it’s really about for all of us who are doing it and it really doesn’t matter the level because I mean actually trying in life is is challenging and the way that the world is getting even not trying is challenging you know what I mean so if uh if you are in a state of living by your heart and living by like what is happening around you I think that what that whole moment that we just had of just like recognizing today or as soon as possible a sense of self achievement self- Pride do things that without other people’s feedback or grade you can say man I’m just happy I did that it gives me a a energy to keep doing in the right way because you know there’s a lot of things that when we do it it could not give us that same type of feedback and I think that’s something important to be tuned into always in life you know what I’m saying because even our even our current Ventures that could be giving us that achievement depending on the doors we open the turns we take you know things could change and so I do believe in being awake I believe in being aware you know what I mean and I even approached my business from a scientific thought um and that you know there’s a hypothesis and we’re trying to falsify it you know what I mean does it does it make sense is this a feasible um approach and you know at any moment if if I’m being clear I’ll see the right thing but if I am too convoluted if I’m too caught up in other people’s ideas my own idea of what this was going to look like as opposed to reality you know we could never be having this conversation potentially well said very well said yeah that’s just it it’s it’s like you say it can be easy to do nothing but it is it’s also very easy to just quit you know what I mean so you got to stick with it it is you gotta keep you gotta keep roll because I mean it the irony of success is Success be gets more challenges so you really got to be built for the life and that’s part of the hypothesis Theory too right like you might think you want to be an entrepreneur you might think you want to be out here you know I mean even bu you might think you want to buy business that’s cash flowing already you get I mean because you got it you know I mean you you don’t know until you’re in it you know what I mean and even if you seen other people do it you’ll never know what these things are like until you personally have experienced them and that does not mean that you can’t find relat ability to it it just means that get in as much as you can get get close to life as close as you can to life and find out you know I mean what is really for you and don’t just fall for I I came up with this I didn’t come up with this I came across this um like um idea a few years back about like are you like your role or are you like your soul are are you the role that you’ve been given in life are you the role that you think you’re supposed to be living in Life or is literally your life just a collection of a role you know what I’m saying versus your life being a reflection of the soul that you have and the refinement that it’s gone through you know and and and that can go off in so many ways man but I think that’s relevant to what we’re talking about right now um because we’re talking about entrepreneurship we’re talking about Community um we’re talking about purpose marketing all these things because even in marketing you’re trying to figure what is a person doing you know so this these things might just seem um light but I think we can expand upon them um to different directions uh fortunately because like you have the sort of bandwidth width to to go there yeah yeah well yeah this is uh this has been super awesome and I got to ask you you know to people that are sitting there wondering right now I feel like this is a good thing to talk about and you kind of T touched on it um but I wanted to give you more space uh just in case this is helpful for our listeners you know and maybe we’ll lift somebody else up to the place that you and I feel we are right um if you had to give anybody advice on how to get started whether it’s doing what you do or I don’t know just kind of getting involved what do what would you tell them I know that’s a very bigue question but just do you have advice for people I would say to to get if you want to get into the industry or you want to get into any any act you know the thing is to do it you know is to um to listen you know what I’m saying and and this is if you don’t have people pushing you um if you’re if you have inclination if you have curiosity you know what I’m saying and it’s not something that goes away um every day you know I mean if if it’s something where like your quality of life becomes affected by you being stagnant like jump off the bridge into your future self like and and I don’t mean to say that in the wrong way what I want to say is like take a leap of faith that’s literally what I want to say is take a leap of faith faith on yourself because in all honesty other people aren’t going to do it to the degree that you want them to until they see that you’re willing to do that for yourself too and so you know what we don’t want to necessarily do at least the sort of upbringing I have is expect more from the world than you’re willing to give it um and that’s even like a principle of how I operate as an entrepreneur you know I the reason why I’m so Hands-On and I’ve learned so much and I have like a liberal education is because um I come from a workingclass family you know what I mean where like ultimately if you understand like the history of capitalism and productivity and Industry you know there’s just like systems of subordinate versus Superior um and just outcomes that are aligned with that and sometimes people even have ideologies around this whole role again of like whatever their occupational positions are and so you know being that I’m coming up out the mud from grassroot it’s like hey I want to at least get a understanding of what I’m asking people to do for me if I have to ask people to do it for me and that has been a wonderful Journey with and of itself and um I say that to say in relation to the question that you ask like what do you do like that is a message you know what I mean when I start started uh daily roller.com when I started daily roller um I did not have family members who could teach me um how to do an e-commerce business but I did get to college and I did have the mind to change my Pursuits to like align with what I realized I wanted in life I did not keep going with what I thought I wanted once I realized what I wanted and so I was comfortable with that even though that presented me with a lot of new certainty um new situations you know what I’m saying um but I think that was a key factor that I would tell any person to do is like once you know what you want to do you know align your life to that and um you know be willing to read be willing to humble yourself to the point of ego death literally to get whatever lesson you need in life to be the person you want to be well said yeah and that’s the one thing that has to go and it sometimes it even can creep back so you got to be careful you got to like with that ego right like you got to let the ego go and again it can creep back it’ll sneak up on you and you’ll be like whoa hey I thought I dealt with you you know AB got to put it back down but uh yeah that’s a huge thing for me I feel like a big thing that you that I felt you said was something sometimes people just like you said you just kind of got to do it and sometimes people get afraid and I know everybody’s watching it right now everybody’s watching it but one of the biggest quotes that stuck with me from the Cat Williams interview on Club shase was there are certain human beings that understand that being afraid in no way stops you from doing what you got to do exactly I love that like every he said every the to complete the whole thing uh quote he said I wasn’t afraid there’s no such thing as a human being That’s Not Afraid there are just certain human beings that understand that being afraid in no way stops you from doing what you got to do and I agree a thousand per with him because fear is is something that is working on all of us in some area of our life and you know part of even this journey of daily roller if if you go back to the Daily roller. WordPress you’ll see that I wrote a Blog that literally spoke to that like in the early days of daily roller and that’s where this leap of faith come from these are not baseless statements that I’m giving you uh you know this is a man who has has gone through literally the 27th of this month will be 10 years of me building this thing from zero to now like we started this podcast with smoke responsibly social being at okay and that’s going to be my third social in partnership with okay and I’m partnering with 1937 group and I’m partnering with the re to give y’all free cannabis think about it free weed think about it free C that’s that’s a hell of a journey and it’s still going you know what I mean but it did I’m listening oh I didn’t mean to cut you off I was just gonna say to the point of if you mentioned earlier we were given advice on how to get involved in the industry sometimes you just got to show up at events like that and then you can talk to somebody from 1937 group or anybody else and then boom you know people exactly exactly sorry I didn’t mean to cut you off oh no that’s a great thing to add and you know um I I hope you feel like this was a conversation I know I’ve been long winded I don’t know how to do these things yet no I just I’ve tried to get better about that with zoom is it’s hard to you know tell when when it’s like good to interject and stuff you know what I mean so and and to to go with what you’re saying honestly all of these cannabis like the Cannabis Community to be a community will have to look like one you know like people will will need to show up and people do that already I’m not going to say that’s not happening um and there are people who have been doing cannabis events longer than I have you know I mean who have who are still doing events because they have Community around them um there’s organizations um like ill illo normal yeah I don’t even know like how much time we have on this thing because I didn’t even bring up Illinois Normal and I started talking about oaksterdam University and how much that meant to me um in my journey um but the Illinois Normal is another thing too because at this point I am Illinois Normal at my events until we are through this transitioning phase as an organization with the board situation and so so I just have a order to continue to operate as things were uh which was just supporting our community um initiatives um understanding what the organizational uh objectives are for Illinois Normal uh which is the Legacy to Legal brand uh which is education of the community um which is becoming a 501c3 uh which requires funding uh which requires engagement from the community you know there’s a lot of things that we’re working on um on the Illinois Normal side so when you come to my socials you will notice that I have a plaque on my daily roller table uh generally um if we have a representative from Illinois Normal coming out that is beside myself um in the past we’ve had Craig cesil that’s actually how I met Craig Cil was through my work with Illinois Normal um then Illinois Normal will have its own table um this has been like a new thing for me operating in this capacity um especially with some of the responsibilities that I have um you know paralleling my own organization uh so just like in terms of workload um and things like that but it’s really awesome because going back to my earlier discussion on synergies and trying to create a life where everything aligns the great thing is that Illinois Normal literally reiterates my same messaging and so you know that is also even in my own work a testament of just like who I am because some people may have problems with having partners just in generally in business being aligned with people just and generally in business always feel like they got to be building something new always you know always be competing with what is there and honestly I think that is to our detriment especially in the Cannabis industry um based off of what we talked about on the front end um all of these misconceptions especially between hemp and marijuana if you believe in the right to bear arms and you do not understand the Farm Act of 2018 I’m going need you you to pull them both up and say how do you understand your right to bear arm because it is very clearly stated for all to see the definition legally not naturally legally for hemp versus marijuana and as economic Commodities that is what matters as an economic commodity it can classified it can be moved it can be stopped it can be taxed if there’s no legal definition then you know there’s no way to regulate typically you get what I’m saying but the detriment of getting caught and all of these things un I would say Unholy because like if you want to be out here claiming rights like you got to understand rights and not show up to this sort of conversation um just missing the point because ultimately um marijuana just has more Delta 9 in it in the cannabis plant than the hemp plant does um and the stock themselves of each plant can still be utilized as fiber and textile yeah the way I like to put it is like the plants that I’m growing behind my right now guys can’t see it because of my virtual background but they are hemp right now because like you say the definition is a certain level of delta9 but there will be a point where it becomes marijuana right legally and by the way folks somebody like some people and I get it uh because I would Pro generally speaking Blake we would probably use the word cannabis we’re using legal terms right now and legally the so scientifically the plant is called cannabis but legally we’ve got two definitions now we’ve got HP which is under 3% THC and then we’ve got marijuana which is above 3% THC yes other I mean they’re they’re arbitrary definitions I think that’s arbitrary yeah I like I like to break it down that way because I feel like just like race I mean it’s literally literally now there’s just race of plants and that’s a fundamental operation of bureaucracy and administration and if you go and just break down classification taxonomy like that’s all that’s happening and just look again when when we don’t fully understand that I’m sorry I didn’t articulate this point like we can understand these things especially in the 21st century because our access to knowledge and Ai and all this stuff that can just like explain things clearly to us is now accessible um but in the past that wasn’t always true but that didn’t keep people from talking about these things like they were Absolut loops and we alluded to this on the front end and we kind of framed it with illicit markets going to um regulated markets and free markets but a lot of this is just like metaphor we’re talking about just life and we’re talking about inputs outputs flows and you know Stacks you know Commodities like all these things that can be really simplified but unfortunately like language can seem so um confusing sometimes or even I I can seem so confusing sometimes um but when we talk in our everyday um with these terminologies and we don’t know the atmology we don’t know you know the root we don’t even know the legal definition versus scientific versus Webster dictionary you get what I’m saying but we’re out here fighting each other we’re out here investing ourselves into fights that are just solely based on you seeing that word right because clearly it’s not based off of your understanding of the word or else you wouldn’t have a position that that would be causing further problems in the industry um when if we if we’re educating um the market and the market is basically the same like we’re dealing with the same plant that’s been here for thousands of years like uh cannabis is kind of like insurance you know funny enough uh two things that make them similar is Insurance hasn’t really changed in the last 400 years um since it was created and cannabis hasn’t until you know these legal definitions were created and profit opportunities were injected into it literally you know the cannabis plant was the same and so even when we get lost in this Moray of synthetic versus natural the reason why that exist is because Savvy people understand the law they understand what is and is not marijuana and so they go to their lab literally and even you know money makers that’s what what big money makers do Arbitrage they they find the edge you know I mean comp competition you find the edge of existence you know I mean and you work there if you want to be Innovative if you want to be on The Cutting Edge if you want to be in the future you get what I’m saying now we don’t always have natural edges right you know what I mean like a natural Edge would be agriculture um you know in you know early 1800s you know what I’m saying like there’s just so much that we could get out of the moment and the time and the knowledge from every piece of land that for some people um the natural solution was to take other land and then that taking of other land started to create unnatural edges in life you get what I’m saying because now we actually kind of live in that trouble we live in the trouble of over legalization and not enough understanding because we’re all legally controlled today you know what I’m saying um even just joining an app we gotta sign a contract you know what I’m saying we can’t we can’t do much in this day and Agee without having some sort of contract which I’m not knocking all contracts because the social contract is the root of democracy okay oh yeah you know there’s there’s a required learning there is required education um it can be intimidating honestly some of us could have been discouraged from traditional education for continuous education and I understand that I dropped out of college for a year and a half you know what I’m saying and I did not know if I was going to go back but it was me wanting my education to prove itself to me you get what I’m saying which got me that moment of self achievement and pride knowing that I used what I had gotten in life to do something when I knew nothing and the funny analogy I wanted to say earlier about this um the hi and marijuana thing that might uh is play’s cave never heard of it the Shadows is it Plato is it Aristotle Plato’s Cave I’ve just never heard of what you’re talking about so you’re gonna have to I’m gotta imagine that I can’t be the only one okay in short this is me Googling I know we care about these citations these days no it’s okay and actually while you Google that I’m gonna step away to use the restroom really quick I drink a lot of water so I’m super hydrated yeah I hope I’m not looking dehydrated on here man no no uh but we’ll be right back F hell yeah spark it up folks so we’re back with is it Plato’s Cave or Plato’s Cove what is it yeah it’s the allegory of the cave by Plato okay and a s a short summation from Wikipedia is Plato’s allegory of the cave is in is presented by the Greek philosopher blah blah blah uh to compare the effect of education and the lack of it on our nature it is written as a dialogue between Plato’s brother and his mentor Socrates and basically they’re literally inside of this cave looking at the Shadows yeah there you go because this is this is something that you learn when you study political science I have a background in social science and political science so this is one of the things that we have to dissect in our courses um just trying to understand the world that we live in because people can truly be oriented like this when people say cognitive biases when they say self-preservation all these terminologies uh the these sort of things is is what we we allude to um so basically they’re literally trying to define the world just based off of Shadows in the cave you know and what a thing to be doing um and that’s why I brought this up in relationship to um this whole discussion on hemp and marijuana because it’s like if you read it and you really understand it it empowers you in ways and I know it brings up concerns about safety and um you know the synthetic versus real but I mean these are kind of natural effects of living in a world that’s rooted in laws um in rights and rituals mannerism etiquette you know formalities informalities to keep moving forward um so you know being English speaking one of our biggest like challenges is like our words mean so much and there’s literally so many words and so many words can mean the same thing or sound the same way so then you know there’s just so many opportunities to now fully understand and we were talking about ego death earlier you know one of the detriments of most politicians is like they’re so empowered to an extent you get what I’m saying the humility leaves after a while because there’s so much immunity you get what I’m saying and this is why debates about like terms and all these constraints around legislation and governance exist because like at the end of the day power will get you closer to your ego than it will to the people of unless your ego is properly weighted in the connection between all of us Humanity you know what I’m saying and so just start where you can in this process like if you’re listening to this I know you gota be smart you’re rocking with Cole um if you’re seeing this um and you know you’re inspired honestly the best thing any of us can do is start with what we got and I don’t mean that lighthearted I’m a person started thinking I had nothing honestly I thought I had nothing my dog is buring it it’s all good good U but it’s like uh people say like Paradigm shifts people say mental shifts you know what I mean like really your life is a mat is just like opening that right mental door to where you can see what you can do with your resources and then you just like keep doing that you know what I mean we were talking about like media social media uh marketing just getting in the industry you’re going to be best at what resonates with you and people are going to see that and I mean that doesn’t mean that you do what’s easy that means even the challenges that you take on knowing the right challenges for you knowing your limits that’s a that’s a good thing to live by especially if we’re talking about humility and and ego um so ultimately to connect it back to the allegory because we live in a political world because we live in a world that’s literally like what is controlling our access to this Pol to this cannabis on a International level is what all the things that we’re talking about this is the conversation you know what I mean what police officer what what politician is trying to define the the industry from its cave which which consumer which of us is trying to define the industry from our own cave you get what I mean and who has the best cave who’s got the best Shadows right best artist and am I wrong in saying in part of this in this part of the allegory is the people stepping out into light and what is actually yes that’s that’s the final F and then you get the awareness but that presents new challenges right right because now you probably will still in a way see the world as a cave but now it’s going to be the inverse like a black hole right it’s like you when you see everything as being one and then you see it as being Quantum wave versus particle you know what I’m saying and then now you got to just deal with the learning curve but it doesn’t mean you can’t get these things right yeah one of the explanations I saw recently just since we talking we’re talking about hemp and that whole thing I asked somebody on just like a community online like what why do people seem so upset about this that’s the one thing that I just don’t understand why are they so upset about it and I thought they had a decent explanation they said I agree with they said I honestly think a lot of the aggression comes from either Pride or greed if more people realized they didn’t need to pay crazy taxes on top of prices for empty flow uh the Illinois industry would take a massive hit Pride I feel comes and because no one likes to think they got fooled whether in a good way or a bad way regardless of what fooled them I know I can relate because when I originally found out about hemp I was like how have I been so dumb and I relate to that thought wholeheartedly because I was like what is the difference I just was dancing around it for so long like when the CBD thing became a big thing you know and it wasn’t until thca learning about that that I really took a deep dive and and tried to learn more about hemp um but I just thought that was an interesting way of breaking it down maybe there’s more Nuance to it but I appreciate the Nuance because because the Nuance is is really where the person is you know what I mean uh real life is a paradox and so like if we haven’t arrived upon a paradox sometimes it’s just indication we haven’t really thought it through yet you get what I’m saying and the Nuance is that and they’re they’re right from a observational point I would say and that you know again these are just simple things that any of us can objectively look at at and and just witness you get what I’m saying when we invest ourselves in denying basically being denying of of whatever is being presented whatever artifact that is something very personal that is clearly going on and we’ve been um we even started talking about that last point about the uh profit motive you know what I’m saying and I realized like we’re talking specifically about the Illinois Market here um and so uh the profit Mar motive is relevant to conversation we literally started having on like the misinformation itself like why is it even there like who is the source of the misinformation you get what I’m saying and of often times again like in markets information asymmetry benefits the market maker so who’s the real Market maker for cannabis in the world who’s you know what I’m saying so I will say I will say to your point it’s interesting that you say that I don’t know if you know we don’t have to get into the details but as far as I can tell yeah the the I mean that you could argue this on both sides of it that there’s obviously money on both sides of hemp and on cannabis but definitely with the story that was pushed that started this whole debate like I have I feel like I have pretty clear evidence that that that was defin like the reason that’s the story that everybody always refers to is like you know like a media decision that a certain PR Company is pushing for I’m not going to name any names because you know um but can you share the story with me because that I didn’t know there’s a story out here that sure necessarily broke how about yeah we’ll just play a satirical video that that I made that I’ve not released just yet because I like I want to reintroduce cannabis industry billionaire which is a satirical reel I made quite a while ago I want to reintroduce it on more of a unifying note and again for some reason this hemp thing um it’s just it there’s a lot of uh contentious there’s just a divide in the Cannabis Community about it and so I I don’t want to reintroduce I also want to get new footage so it was cool I was able to repurpose this footage to make this point um but really quick before I get into this I made this point on a recent podcast and uh I just want to make it again just in case it’s like not clear enough like I don’t mean to get into any topic to debate or or to like get upset or anything really like the root of what drives me is enabling all of you to get access to cheaper more quality weed and that’s that’s key cheaper and better I want that for you and and that’s why I push for all these things be able to go you get $3 coffee get $3 joints and you know that [ __ ] is great you know I mean without issue so I just I want to say that really quick because like it sometimes I feel like people are like wondering if I’m pushing for a certain reason the reason is I want weed to be cheaper and better for all of us that’s always the reason and I and I believe that hom grow and the hemp Market um all of these things if if regulated properly whatever that means you know we can get into that too I’d love to talk about testing because that’s used as like a back stop on cannabis um and I I think it could be improved but anyways I want to answer your question by showing you a satirical video I made and there are real de details in this video and and it’s uh the story that I’m referring to that I feel is clearly being pushed and I have some documentation to kind of back that up but here’s the it’s exclusive for you on this podcast I’m a canas indry billionaire and you know what I’m pretty [ __ ] pissed off about these hemp operators you see I’ve established a firm regulatory foothold within several nent cannabis markets across these United States and these [ __ ] think they can just come in and sell weed too I’m sorry but that’s not how pay to play works I’m focused on one thing and one thing only cash money [ __ ] we pour at least 600k into lobbying in one state alone in order to ensure we would have no competition and then progressives like Donald Trump and Mitch McConnell want to come in and pull the rug out from under us we’re working alongside organizations like smart approaches to marijuana and the Drug Enforcement Administration to close what we’re calling a loophole what some are calling an opportunity here’s the thing we believe in limited opportunity in case you haven’t figured it out yet the limitations are what bring in the cash money [ __ ] the best part of all of this we have the community’s full support on waging this new offensive we’ve learned that if we push stories in the media the community will do the leg work and secure our market for us we’ve successfully framed an opportunity as an attack on social Equity thank you for helping to increase the size of my regulatory Mo don’t let the Gators get you check out my work at De bro you are amazing man you got a great mind brother that is that is a good way to and get the conversation going because I mean Smart’s definitely not a joke um in the United States and um the limitations that’s you know we were talking about free markets with the Legacy Market versus a regulated market and how that creates constraints that are new so so that that’s all very on par um and you know really I think you can understand the cannabis problem well when you see the regulatory influence because that’s all it is you know going back to um any way that we’re really shaping the our perception of the world um generally that process that you just laid out in the video is what happens to a te uh there’s a book by Edward Beres um he is uh the to Su the grandfather of propaganda or the the father of um propaganda and there’s very clear principles on how this is just communication like people go get communication degrees every day across the world you get what I’m saying like how do you do this at like different levels some people just want their to understand them or to agree with them you get what I’m saying uh but some people want everybody to agree with them and this does align with our ego death situation because we all have valid points like anything taken to AAR especially something powerful uh Oppenheimer was just like in the theaters like definition of of superpowers they can do Mass good and mass bad so anytime anything lives in that range you know what I mean everybody’s gonna have a valid perspective because somebody probably has had an experience with all of it and so you know what we want is is realities that are more reflective of our shared experiences versus a certain few people’s um projection of what they want experiences to be um because there is the need for for predictability in social constructs and so I mean do what you will with that but that’s a reality and we were talking about laws and I and literally the laws create predictability for us and the thing that I was thinking about before we went into that was like I would be interested in seeing the thca levels to uh Delta nine levels for real for real like pre 2018 like for just like a a mass sample because even when we think in this conversation sometimes it’s like we could have just been smoking TAA the whole time you know what I’m saying and then because like there was no real testing you get what I mean there was real just like distribution you get what I’m saying and so like our reality prior to this was just our intuition and Trust of our source you get what I’m saying because we didn’t go home and put it in a home tester yeah which would be great and so you know I think sometimes when I think about the thca Delta 9 conversation and you know just being somewhat offended by how through the laws propheter was able to be facilitated almost with ignorance and it because like cannabis has been grown for the government for so long I just have a very hard time being in a position of assuming our government is ignorant like they’re very smart people in the United States of America like period Point Blank man like our our thoughts like get de get distributed to us like you just pointed out you get I’m saying so it’s like the state that we live in where we are so confused about what is and what is not seems so troubling to me on a level of just how did we get so far yeah and know so little um but to to say it in short you know I think the thca is very um problematic for the government in the sense that um it was the primary distributor of license period Point Blank for cannabis cultivation and that through the opening up of this like every day more and more people get a piece of the pie um now the best thing that you could do to keep growth isn’t still fearing people I mean that’s that’s literally a tactic as basic as one like you know I mean someone don’t want you come to their house like they make be scared or something you know what I mean so like fear itself as long as it exists it can always limit growth so we can’t be over over um overlooking that some actors could be trying to make us deliberately fearful of things that they know could benefit us when it comes to can Canabis even if it is the synthetics CU I’m not going to say just because you found a new way to like you know create consumption of this plant for someone that it’s not it’s it’s inherently not safe right you get what I’m saying right yeah and that’s a conversation that I love that conversation because that can get pretty deep but you know like I spoke to the person that for example made spice and people generally will say spice is bad you know but like yeah anything in enormous unmeasured doses is bad exactly but maybe if you use it properly like this is the thing it was it was a canabo it was synthetic and yeah if people are again consuming it in enormous unmeasured doses not knowing what they’re doing which is what I did the first time I ever consumed it probably me too never did it again experience right and I mean of course you would but does that mean it should be illegal no you know so um because we just need to get off the page of like trying to criminalize molecules uh but to your point about fear I I thought this was really interesting because like you say uh it’s almost like fear now because I’ve seen a few like uh stores get arrested for selling this thca flower maybe what they were saying was and maybe wasn’t um somebody comment his name was Richard rose on uh LinkedIn I don’t know who this person is this comment just kind of was interesting to me um if you’re scratching your head over how people get away with legally selling quote hemp Delta 9 THC and hemp thca weed end quote just remember that Tesla Uber and Airbnb all had business models that were illegal at the time and in many jurisdictions still today nevertheless they became industry Titans technically well so they get into something about food or whatever but um that I thought that was an interesting point it is the I don’t know about I don’t know any truth about it but you know no that’s that’s real deal and that’s something that I operate with a consciousness of because ultimately what I do in advocacy and you know I mean in all honesty when you know people show up to my social and they consume cannabis like federally again if we live in legal existence you know what I’m saying like that is a federal illegal act in the United States of America and I’m not a dummy and I’m not going to try to be disputing whether or not that is reality but if I’m G to deal with reality that’s how I got to see it and so from there in relationship to the that comment that you um made about um people selling the thca and and um getting away with it earlier we were talking about operating at the edge and understanding the law that that is literally what it is like when you hear Innovation even corporately just look at look at most financial statements from Goldman Stacks uh Bank of America um your favorite company to invest in how many fines are they paying to the government for natural operations this might be a hard thing but this is an ethics class now there is a part of Ethics that completely just weighs the cost of doing what you want and if you can afford the fine and ultimately still come out good even if it’s against the law because you go back to the marijuana tax act it was just it was fines and taxes with some penalties if you did not properly document and hold records and all that stuff unfortunately it Got Hijacked and it turned into the controlled substance Act and the bogs act and three strikes like it just got exploited because of ultimately all the things we’re talking about reform matness propaganda the Menace marijuana minutes like just smart type activities I don’t mean to use Smart no pun intended but think how smart that is and think about all your friends that you would probably call Smart like think to the level of architecture in society when you’re dealing with like intentional acts in institutions that exist With a Purpose with an agenda with a mission you know what I mean like those can’t just be words they have to have weight they have to have root and you know I feel like your base gets this but there is a part of the the public and that’s why literacy is important that’s why continued education is important because some of us might have been discouraged from this conversation from our environments you get what I mean but like when we look around the world who’s not complaining about oh we need to talk more we need to be connected more we need to be but we’re on social media all day just not really engaging with one another yeah the degrees of separation are so small man I now I can’t I grew up on the east side of Indianapolis and now I can message billionaires I didn’t met him right in one lifetime whereas I had relatives in the past like their whole life was a struggle to just stand up straight to think clear and it all goes back to these same sort of mannerisms that Society operates within you know i’ be cliche to bring up the Matrix but that is literally like we live in a matrix we live in a mesh you get what I’m saying and our levels of engaging the mesh give back feedback you get what I’m saying it’s it’s like pre-programmed but it’s also machine learning literally now because it’s an industry you know what I mean so someone then then created that as a definite thing so people can say well what is not machine learning you what I’m saying and then it’s like ah but that is how this world operates um you know there’s the thoughts of creative destruction which if you think about pain and suffering that we go through um as individuals um living in capitalistic Society like like I think that explains a lot of things you know what I’m saying and that’s not like people around the world are asking well is creative destruction real I mean some person might be on hington PO to post po post to just have like an article today but like when people just look at the world objectively they call things what they are oh that’s creative destruction something is coming from the the the destruction of the pain or fire you know and the ashes now things grow and so if we’re not willing to accept that that’s a natural condition like how do we ever become empowered in this system because it’s that’s never going to go away unless we are the person that makes it go away because that is part of this too like remember like the legal definition by all honesty if we wanted to we can make that 42% do we want it to be is that the fight because honestly it’s already there right it’s it’s already on the book and that’s the real thing it’s already on the book so you can Define hemp as whatever you want it to be and now we didn’t already got a road map of whatever we want to because it’s there but if we can’t really see that hemp and marijuana are the same thing we could keep on trying to fight and then before we know it farat gets repealed nothing ever happens and some smart ass person probably the same person who’s operating smart is like I gave these [ __ ] the opportunity because that’s how this world works sometimes to get something through you actually have to be and that’s why I brought up earlier with politics like if you’re not and you don’t have to be well-versed in politics it’s just that like if you wake up every day like with something on your heart on your back you’re literally upset with people people around you because of the way the world is I feel like this is knowledge for you to get comfortable with because like this is what you’re facing in other people and some people have been trained since elementary school to run for Student counseling so they’ve been prepping every day to have a platform and honestly to engage you but not engage you and be well good at they probably make you think that they heard that they listen to you well do you know they heard [ __ ] so you got to come up with communication tactics and skills to make sure that the people you want to talk to will listen they’ll sit down with you they’ll take you seriously they’re not obligated you’re honestly not even obligated to take up agendas in life you get what I mean because you have free will you can just live to die but if you live to live in this sort of world you know a lot of things operate the same because we live in a standardized like we got the international metric system right we live in a standardized world you know what I’m saying and and ever since the Advent of globalism and offshoring you know what I’m saying it’s like your level of sophistication does have to R does have to level up just to operate at a at a comfortable level I would say because ultimately in the past people were paying you to stay ignorant they just wanted you to be part of the assembly line today people want to pay you to be smarter than them because they want the edge they can’t think of that’s what venture capital is about that’s where the big money goes and so you know even in in light of this this this political this thca debate because it really is like some people think THC is like thca is fake cannabis which creates like a whole another schema which creates a whole another system of thinking in real life like if like these things really have to be addressed if if if we want to close gaps in the market you know we we literally got to have the conversation and ask the person to regurgitate that thca is cannabis thca is regularly occurring in that it is all real yeah not fake it’s interesting to hear people like I just had uh cannabis industry lawyer Tom Howard on the show um and he acknowledged exactly that even Charlie backel acknowledged from Cresco Labs that they are truly identical products is what he said on quote um and I think the best way to explain it to people the the difference between thca and THC It’s like because some people are like when did thca even become a part of the problem I’ve only ever heard THC right and it’s like let me put it this way if I I learned the hard way that you have to activate your cannabis when you’re making Edibles what are you so what you’re doing when you’re activating cannabis is you’re taking the the Cannabis flour or concentrate whatever you may be using uh which is largely thca and you’re decarboxylating it you’re converting it to THC and you’re binding it with whatever Medium you’re using Delta 9 right specifically Bingo and organic chemistry yeah combustion I was just about to say too when we’re smoking like that’s what’s happening um the Heat or if you’re vaping if you vape cannabis it’s it’s decarboxylating it and converting that thca to like you say Delta 9 THC so um so again people in the industry have acknowledged this it’s it’s like for a while there it was like a debate like what is this is this synthe no it’s so um one of the things though that I think people talk about and I really want to dissect this before we go because I think it’s important it’s an important part of this conversation um people again it was one of the first things we talked about actually regarding this conversation so I don’t feel we fully addressed it and I think it’s important we do like the the testing side of it and you kind of actually did address it earlier by saying that like look up until now like we you basically said and I’m I’m going to use my own words has cannabis ever been tested before now and look I want to be clear we’re and this is the Nuance I want to address I’m not saying that just because we haven’t tested something until now that we shouldn’t start doing it but let’s not pretend that what we have is perfect either there’s a there’s a lot of layers to this conversation right so it’s like um I just want to plug my old podcast episode 182 of the chinois podcast it features Tom Shuba and Stephanie Zimmerman from the Chicago Sun Times you can also just look up the article um we’ll throw all these links in the podcast description um so that you can look up the the episode or if you just want to if you don’t want to hear another episode of mine you can look up the Articles themselves that Tom and Stephanie wrote um and uh just read about it yourself but they did an investigation the Chicago Times into Illinois’s you know legal weed what’s in it so they went and to a dispensary bought it and then tested it and eight I think it’s like seven of the 10 pre-rolls or something like that all failed testing which beg the question why are they on the the shelves right if they supposedly already had PASS testing um so you know that’s just the one story that’s happened in Illinois but you hear all over the Nation about THC inflation um right what’s your question is why you should come to smoke responsibly social because that’s exactly what we be talking about with people who who can share through their operations how that reality came about because you said a lot and just very few words to to question how the product with the testing label got on the Shelf requires someone to understand the process of testing how do you test a a grow and then what is the legal definition of labeling right and bada boom bada bing it all makes sense yeah and then when we understand just loopholes you know what I’m saying going even back to the thca if we don’t even know how long we’ve been consuming mostly thca for right that’s what made me think of it yeah yeah like ultimately you know we’re just getting upset by by new awareness you get what I’m saying but like and and that can have an effect I’m sorry someone’s calling me can you still hear me yeah I can hear you yep and that can because we we are mental as well as material as well as emotional so anything can influence our in our experience of life you know and so from environment to thought to we all know this like we all live every day so like just keep that in mind in everything in life don’t don’t fall asleep okay don’t let X make you feel like you can’t be woke because even that is also related to what we’re talking about imagine like what is happening right now where like there’s a fad of like pairing like social popular with like discouraging something that is actually beneficial for you right PE people openly feel indifi to make fun of the sense of woke as a general thing but also be claiming to be exercising wokeness simultaneously and that is possible says certain branches of philosophy ophy and Free Will you know how far do you express your free will without intruding on anothers and how much do you let one person Express their Free Will without intruding on yours you know like these are very real things and honestly that is why laws came up if you go back to water rights literally in the Roman civilization aqueducts Farmers water running from A to B whose rights are there to this everybody got a feeling everybody got a perspective if you got land legally I like this meme wait it’s all thca yes yes exactly that’s the point that’s the point and so you know we can’t new knowledge sometimes can just be like oh my God I can’t recover from it but once we get it you know once we’ve integrated synthesized just like if you’re an athlete you you don’t stop you literally keep playing the game you don’t stop when you learn a new skill yeah one of the things I wanted to say somebody commented I like to you know get feedback and definitely have my ideas I like to to be challenged in a respectful way obviously there’s some people that are just like listen [ __ ] stick this is what I have to no I’m joking but you know uh some people some people can’t be that way yeah exactly no serious real people but this person uh basically said like you know we didn’t know that asbest was a thing until like X year so like are you really Gonna Knock testing because I was basically saying that cannabis has been sold in Mass it’s been trafficked in Mass unregulated for years that’s how I and everybody else I know has acquired their cannabis is via whoever you know traffics it in mass unregulated and and frankly the argument had always been hey nobody’s ever died from this stuff let’s make it legal and that all happened again unregulated and so now I want to be clear because they were just they were saying like well just because it wasn’t regulated doesn’t mean something bad can’t happen touche I agree but here’s my point and the reason I brought up that Chicago Sun Times article is that testing is okay I welcome testing I mean it’s great it’s cool to know all these things and in fact when I first got my medical card and all this access I was so excited to learn about all the different cannabinoids that were found as a result of this testing right I’m just saying that it’s not a perfect system right now and that it could be really be improved as evidenced by the stories that you see Nationwide about THC inflation and you know the fact that frankly it seems most cultivators remediate their product which I’m not saying I’m not even saying there’s any um Health ramifications there I’m just saying that why not label that if it’s not a problem why not label it right um fundamentally and common sense that all makes sense the big the big um weight in the room though is capitalism yeah and profit motive and industrialization and these are not uncommon problems like when when we look at all industries that are industrialized unfortunately there is a problem very similar to what is happening in cannabis because it just happens like that yeah so you brought oh sorry go ahead and so with the um with with the testing uh with the Nationwide situation earlier we were discussing the mortgage in the insurance industry all things that are standardized industry Trucking industry standardization right but it comes with regulation as we have discussed with the the Delta eight and honestly I feel so inspired by that because now I actually feel like the pathway to like cannabis just like being widely accessible is just making H like you know 100% Delta 9 and then it’s like okay you can grow to the wazoo keep the law spend less money and you know what I mean just like Teeter the the T the th uh the Delta 9 profile on the book you know what I mean and then just everybody Lobby to push the points up I mean how many gambling systems already work like that it’s a bunch of gangsters in the room so you know what I mean it’d be very simple I think a lot more simple than some other strategies uh that would decriminalize or lessen the penalties for possessing dealing cultivating hint right saying it seems like you say it seems like the answer is here and I’ve been trying to make that point as well like there was a note I took that this that was it was a comment that somebody in our government recently made and they basically were talking about how uh local law enforcement is apparently hesitant to do anything with people that are found with with hemp like they’re like well I don’t they say it’s h and I say to that I’m like isn’t that a good thing like exactly like police need to have the capacity to focus on things that actually matter and for the first time you’re able to say well officer this thing says thca on it so you do not have any jurisdiction over this and it’s crazy because before then you couldn’t just say well this sticker on here literally it’s just it’s just a sticker they kind of just have to trust my word they can’t do a roadside test of it to like not yet but you know the testing thing is important because you know Joseph fredman will definitely talk about testing and it will be some fundamental discussions because this is another thing about knowledge right this is another knowledge discussion in some parts we couldn’t test what we we didn’t know was even out there you know what I mean like we couldn’t get to the moons we couldn’t see the stars without the right calibration magnification mathematics and in equations to actually reveal those things to us they did not become there because we knew they were there right they existed prior to the knowledge and so that is in part some of what’s Happening Here while simultaneously what we know is that for several years cannabis has already been utilized and profiled by people with our same type of brain and our same C capabilities and in terms of just like observing effect like a lot of our knowledge is classical do you get what I’m saying and so we’re basically like in a museum where they got the ropes off with the Velvet ropes and they say oh you could peek over but like you can’t go in there and so ultimately you you can only assume what might be in that room and they can tell you anything is or is not in the room another thing is that the University of Mississippi I believe has had a cultivating license for either Mississippi or Alabama yeah a school in the South has had a cultivation in testing license for cannabis for several years hey Southern Hospitality is great but I would be a fool to think that them Southern Boys was not down there growing some good [ __ ] you get what I’m saying I it would just be a fool of me just not to think that somebody had the capacity to make some dank in the South you get what I’m saying and then to have a very well-funded school system in a government which ultimately has a Central Intelligence Agency that has capabilities decades Advanced of consumer markets and that’s another thing that we’re engaging in we’re engaging Society in this conversation if we’re not ready for that discussion on paying fines to like play the game with the business models like uber and them because that was a very empowered group of people or persons that ultimately came together and invested enough risk to change the law just like Mar Luther King different ways different motives but like when when you transpose them when you put them side by side they they look the same and they sound the same because again there’s standardizations and processes in this world and if we don’t get that in this industry then you know a lot of this is just conversation you get what I’m saying and it’s just like thought exercise you get what I’m saying because we literally are so Advanced and this is so simple you get what I mean and when you just understand how civilization came to be like how you can drive a Tesla versus uh build your dream in the United States you get what I’m saying or how you can buy ethanol with a certain concentration versus another or what organic food is versus is not like that sticker on your thca when you have not wrapped our experience in that yet it means that you have not g far enough unfortunately because people were paying fines every day to play the game literally yeah and some people don’t even have to pay the fines look at look at everything that’s happening now with our president look at everything that’s happened around the Jeff Epstein look at everything that’s happened around the situation over in Gaza like Mass atrocities even think about the forever chemicals how long they actually knew that the chemicals weren’t breaking down and they just started paying in in In Our Lifetime right you know I mean as best as you know I mean again information asymmetry sometimes they burn the books yeah and one of the points you brought up that I’m I appreciate you brought up once again folks January 20th the the event um thank you by the way if you’re still listening you know that’s what I love about well I think my fans they’re a fan of the long form conversation so that’s what that’s what I love doing so uh but like you say that that’s what you just brought up with Jo Joseph fredman is exactly what I was trying to say I’m not saying that testing isn’t cool or good or welcome but because I’m all I’m saying is it could be improved but and also to your point it could bring to light things we’ never even knew about and I think that’s that’s what will that’s why I welcome it that’s why I think it’s cool and that’s why I want it to be better you know what I mean and so um so I feel that we pretty well address that point and I just wanted to address that cuz I feel like that’s the the back it’s like the undertone of this entire debate it started off with if you couldn’t tell from that satirical video uh these kids that apparently purchased some edibles and you know overdosed uh it was it wasn’t an overdose in the sense of like toxic overdose it was an overdose as in they took too much and you know that shouldn’t happen um for sure uh but what was interesting was all of the things that were talked about with regard to that story was hey these products are untested hey these products are sold potentially to you know underage CH children and so hemp Farmers from what I understand with representative Lesean Ford came forward with a bill that said hey test us hey make us require age you know 21 plus although most of us do that already some of them said from what I heard when it came out they said tax us even you can tax us at the same rate uh but you got to let us participate and then all of a sudden it became a conversation about market share and hey we have to keep the licenses limited if you give all these hemp Farmers licenses then you’re directly challenging the foundation of the crta which is to limit licenses and to keep you know market share at a level that some of these operators feel is guaranteed to them um but anyway we were discussing free markets before we press record yeah we were yeah and and the principal issue of the Law’s influence on this whole IND I mean it’s literally a problem created out of law yeah and the unfortunate thing is that we we we have to use the same mechanism that created the problem to resolve the problem which creates a lot of difficulties because there’s so much invested in the current state of things and so you know getting people to see themselves is hard getting people to see reality is hard like some people really practice not doing that like literally and to think that’s not a fact is like I’m sorry just go see the world a little bit more go meet more people you know what I mean so these are real things that we have to overcome now because unfortunately at some point in time along the road you know someone someone did a Checkmate in this industry and to connect back with the testing the testing is important and it can also lead to another thing in terms of just information overload even with this conversation even with all the things that I say you know with communication you know information overload is really a possibility especially in learning like one thing that I love about like being an adult and like having gone through the whole realm of like performative learning to being just my own learning is that I can go at my own pace I can read the same line a thousand times I can listen to the same sentence I can look at the same work no one’s pushing me to learn at a rate Beyond like what I know I need to process the lesson you know what I mean and I would believe that you know if you woke up today with like any ounce of dignity that you feel like you could do that for yourself and you know what I mean like there’s libraries fortunately everywhere in America usually you know I mean with internet access with books on the shelves you know what I mean just start with what you got in the mind that’s helped you survive and then you know what I mean the big crazy thing about the education system as we we learned it and the influence that it has on us is that it does often make us look for Val validation from quote unquote people that seem smarter than us because of whatever whatever they got around them you know what I mean but we gota hopefully when you were in school or you had a social opportunity to engage with people in mass and just realize no matter where people come from human is a human now the big problem is like we’re really about to get to this whole Android period of living where like we’ve already gone past the um creepy Valley of develop bro Apple Vision Pro drops next month that’s when the Matrix starts Apple Vision Pro have you seen that where they got the goggles on and it just looks like crazy I bro want to get one it’s it’s too expensive right now though it’s like yeah they look like U ski glasses but you know already like the iPad came out and it was like a thick [ __ ] and it was bulky and everything and then like later they introduced a Slimmer one so you got to imagine that this is going to get like to just be like glasses or something like that yeah this is about to be crazy yeah honestly one simple thing I think it eliminates the need for that most people don’t think about is like TVs and computer computer monitors and stuff like that because you can put screens anywhere in your room virtual screens but then there’s just so many other things you know like and think about how that eliminates an industry because now you just have two screens or one screen however it works on your face and now you don’t need any screens in your house anymore except for maybe your phone because you’re going to you’re going to beam everything basically up onto your wall watch the game you’re going to beam it up you’re going to work you’re going to beam up a few different monitors you can be typing and you know have your Zoom call on one or whatever and just that’s crazy because that just destroyed not only the TV industry potentially but the computer monitor industry and it’s going to be all right I want to be clear I always like to use this analogy like when the light bulb came out the people that used to light the candles at night you know in the Time Square or whatever uh the Town Square I mean to say uh they were like God damn it these light bulbs they’re taking us out of a job because now people can just flick a switch and blah blah blah but it’s like no but new jobs came up like maintaining those light bulbs switching you know the wiring all that [ __ ] you know creative destruction yeah and also all of I did not see these goggles but I was privy of the book The Inevitable by Kevin Kelly are you familiar with this book okay so it’s funny that you said everything that you just said because this book was written in 2017 and it’s literally titled the inevitable and in this book he literally walks through like the digital like current situation and how that will turn into the future that you were discussing and I even started to see it more when I went to CVS and I realized like they had those screens that like you walk up to and it tells you what’s inside of the um refrigerator and I was like oh oh my goodness what if my Apple tag just told that screen that Blake is standing in front of it and then it just like to it just like personalized the whole selection for me and that’s like basically what this inevitable is saying is happening that’s interesting oh yeah they just made it happen oh yeah they made it happen of course they read this book like I’m Kevin Kelly probably been to Apple you know what I mean 10 12 times and probably had a residency yeah just it is because it’s really influential man and I mean just think about the influence of scii like think about Star Wars think about all these things man um you know what I mean creativity art yeah versus reality sometimes they imitate one another sometimes one is leading the other you get what I’m saying the imagination yeah so yeah I think those are gonna be slick as [ __ ] they’ll probably turn into contact lenses to be 100 and then you won’t even know that someone is rocking that and they’ll just be walking through the world just in their own thing could you imagine doing mushrooms and like seeing this like in the right environment yes but in the wrong environment that would be absolutely insane it’d be like I would just be trying to hold it all together while what the [ __ ] yeah this Gonna Be Wild life’s about to get crazy and you know the the other interesting thing with the testing is that in all this conversation that we’ve been having it almost would kind of start suggesting that someone clearly already knew the thca thing by the pricing strategy you get what I’m saying so you know and there’s a lot of lawyers in the industry for real for real so you know to think that the pricing got tacked to some arbitrary measure you get what I’m saying when there was definitely lawyers in the room you get what I mean when we talk about representation even just think about what that means for you right if you take it from you know the Great Compromise what was that about you know I mean if you take it from the Civil Rights if you take it from the LGBT movement if you take it from like Immigration Movement feminist whatever that means it mean it doesn’t mean that the room wasn’t already popping it meant that the room actually existed but you did not see yourself there in some way shape or form yeah yeah and so representation is about having space in the room smoke responsibly social fortunately we’re bringing out the people who be sitting in the room for real for real and so you know just even through that engagement if you’re looking for a way to influence this world it’s that easy it’s $7 it’s that okay cannabis you get what I’m saying it’s a beautiful setup it already it’s already so much Foundation has been built and what’s so crazy through this conversation I literally see it now I’m not even lying bro because it is that small just like they Define every other commodity it literally is that that is how all the markets run what is the purity of a gold bar yeah it is what the book says if it’s on the book is real if it ain’t on the book you’re not in there right that’s a fact yeah that was a [ __ ] Master uh Master reference to smoke smoke social smoke respon get damn it I’m high and I’m [ __ ] it up now you you [ __ ] did it good responsibly social sweet it’s what you it’s what you do when you stick into yourself usually oh yeah if you wondered why I flashed this up earlier it’s because you brought up uh corporations uh M like you know like sometimes they’ll just get fined and they determine well the fine is going to be just fine you know and I remember growing up hearing about this and it’s actually interesting because it’s in 2014 so maybe you remember this too uh just look into it folks g m apparently knew that their ignition switch was going to cause issues um but like did some determination that you know in order to switch it all it cost money and they weighed the odds of like we G to switch it all or we just going to take a lawsuit and like it’ll just Cost Less to take a lawsuit so at real scale that is literally what capitalism is about and that is why people get lost in it and so like you know I I feel for the person who has to make that decision forever you get what I’m saying because they know what they’re doing again the world is ran by smart people man like you know to some degree we’re all as smart as we want to be I think we would all attest to that you know what I’m saying and so as soon as somebody want to play stupid with you we can all turn it on and don’t discount that for nobody even you go to Appalachia if you think that’s where fools are they’re smart is everybody else don’t be again don’t judge the book by its cover listen to the substance perceive the vibration and the wave and what’s happening and and rely on what’s helped you survive for so long and if you know that you haven’t survived to your best ability then reshape and refine that because that’s going to help you see everything else more clear and sometimes that’s the struggle maybe we aren’t confident in our ability to survive and comprehend reality maybe somebody told us that wasn’t our our strong suit and we live in that but that’s a lie that’s a lie you got the same brain it might take you whatever comparatively but in your own life you got your own time and so do what you got to to extend that to your best ability and in terms of this whole like game with the Cannabis like we’re really we’re investing so much in this situation where there are so greater issues in the world that that you get what I’m saying that if we’re so stuck up on cannabis and this is what made me passionate just in my lifetime because I felt like it was like a loow hanging branch in terms of like just clearly seeing how we can all just be like wired up and misled for no reason at all you get what I’m saying because even if we’re afraid of kids like do kids consuming cannabis doctors will tell you that some kids need to consume cannabis so if we’re afraid of kids consuming cannabis that is not the right perspective to have yeah I me I’m saying right and I don’t think I mean I don’t know whatever if kids need if kids need cannabis then by God they should have cannabis in fact there’s a law now in Illinois that says I think it’s like Ashley’s law or something where where a kid can be administered cannabis at school um but uh what I was just going to say is that you know again with the whole cannabis thing it’s just funny my my cousin is in healthcare and he said that like when kids do experience a cannabis overdose that’s one of his favorite cases to deal with because like any other overdose like it’s serious business and they have to be bedside the entire time like if it’s a cannabis overdose they give the kid a popsicle and turn on some cartoons if they’re awake if they’re not you generally they’re just [ __ ] asleep and so they’re the easiest patients to deal with and I’m not saying like but let’s just be real here folks you know when they bring up kids it’s like look there are far more kids actually the Illinois hemp Growers ass Association came on the show and and pointed out I I don’t know where to look up these numbers so I’m bringing up that they pointed it out so that folks can do their own research but apparently there are far more kids going to the emergency room for like energy drinks for example caffeine overdoses and that’s when you [ __ ] your heart’s thumping out of your chest so which could be a really serious health issue it gives you wings H right right you know is a drug that’s what’s the irony in being able to go buy so much coffee it literally is psychoactive it literally is psychoactive that’s the whole Magic right it gets you going and so the fact that you can consume this in abundance you know what I’m saying what with your own decision you know I mean how Wild how Wild but you know what I mean that that’s this sort of reality that we live in where we compartmentalize our understanding sometimes and and and ultimately that’s not a problem when like we’re dealing with a big thing because we got to we got to chunk it we got to make it digestible for us you get what I’m saying but once we do that again integration synthesis that’s the next part of it you know I mean reiteration you know what I mean and these are not uncommon Concepts like the scientific method of production was written years ago you get what I’m saying and so these ideologies and just ways of seeing the world are not new you know what I mean but unfortunately you know uh one thing that I want to bring up with this um consumption thing and why it is to be discussing the overdose and like the limits in the testing from like uh something I pointed out earlier with Joseph Freedman and him bringing up like testing is at one point in time he did a test on like ad Menin like and this is what he told me 90 milligrams of of THC over like 90 days and he said from his testing they of Delta 9 it indicated that people cannot take on that much Delta 9 like the body can’t really take that much Delta to nine as what people think you get what I’m saying so that brings up a whole thing of just like you know prior to um Co I would say there was a mass movement towards conscious consumerism like literally in college I couldn’t turn around and not hear about this from the smartest people you get what I’m saying right this area is an extension of conscious consumerism and we got a lot of the weapons to analyze through our same analytical skills we use for everything else it’s just like sitting down in class and you know they just changed the words in the problem but the fundamental problem is still the same you know and it’s like you got to just be able to identify that because it can be lost in it you get what I’m saying but the testing I think it’s important be once I found out that that from Joseph like you know just the capacity of us to even digest the Delta 9 that’s important to me because it’s like why would I be out here trying to maximize that On Any Given one day if ultimately that’s really not possible and I only bring that up because there’s products that are Market as being by themselves a third of that half of that all of that per do dosage so then it’s like if if my buying decision has been driven by my not my lack of knowledge I mean it just sound like I need to just re relook at it you know what I’m saying and be like yo okay if I know the testing isn’t right and you know the Chicago did this um testing and they found out that most of it really didn’t um pass the test and then I look into it and I find out how they can test like the top the mid and the bottom they can average it out and put it on there and then I also can just look at the label and realize the numbers don’t add up you know what I’m saying it’s just like okay now go look at a little bit of organic chemistry real quick actually go to bard. gooogle or chat GPT and say hey explain like decarbonization like I’m a third grader and tell me what that is and with that objective information just feel like okay are you getting a good deal or is somebody else getting a better deal on you and are those same people telling you that they’re for you or what because this is related to what you’re talking about with the whole like regulating I don’t I don’t mean to say this look these are my own ideas in the moment while talking to Cole these are not the ideas of Illinois Normal OK cannabis any of my partners any of my relationships this is just me thinking part of the reason why some people would be open to more regulation is because they can afford it right the other part of this conversation is about accessibility really right because again if if the conversation is decriminalization you know every move requires the same exact linear process we can’t move necessary logiic yet unless we start moving that Delta 9 definition we can go a half up and boom Everything Changes a little bit you know but that’s a whole another thing as of right now it’s a linear process no matter what decision you make you get what I’m saying so then every decision you make you got to calculate I got to go through all those steps and then to move from that state to the next state I got to go through all those steps again right how long will it take me to run through that that’s crazy yeah straight up though man well so good so you know in light of just this this conversation of Regulation you know a lot of people that I know like they don’t necessarily want to have to go to the dispensary to get cannabis man and you know you and I sitting here talking about cheaper cannabis honestly there’s a whole another part to that that I want to talk about because in reality the Cannabis is going to get cheaper actually it is getting cheaper I used to go to The Dispensary $96 for a [ __ ] eth okay it is getting cheaper but because of things like the lack of standard testing all of that that’s not a guarantee that cannabis is going to get get better it doesn’t even guarantee that we will know what better cannabis is so then we are actually still really in the same position as we are now no matter how cheap the cannabis gets the only true option here is to get fully informed on the current condition because again the lawyers and the gangsters are already in the room y you get what I’m saying and every day they already have market share every day they already have control and as long as like you are disenfranchise you are on the sideline all you’re doing is talking to your friends and you actually aren’t even like figuring out that HP and marijuana are the same thing like bro sis cuz them they yo come on how long right and I don’t mean you got got to do it this year but I’m saying like we got to progress that’s a value yeah being able to distinguish what is good and bad is Liberty is Independence because if it’s not you being able to say that you don’t have those things if someone else is telling you well this is good cannabis but again you don’t have a way to really check that right you you you have no idea even even with that promise and yes the trust factor is really good and important in society but clearly that’s not enough because democracy is falling apart at this current time and it’s all just built off of again the social contract that is that is what got us to this day as the United States of America and so even with our dollar you know Bitcoin think about all the money that’s gone into Bitcoin versus the US dollar it is all built on trust that is a literal empirical statement of Shifting values do you get what I’m saying and so we got to be privy because the opportunity to actually influence this conversation in terms of what is good cannabis that’s the opportunity that is minimizing just think of Monsanto just think about that is real industrialization think about a cigarette you get what I’m saying indust ization means a lot of the saying yeah yeah well said well Blake uh this won’t be the last time we chat I really had a lot of fun with you today did you have fun this evening yeah this was very interesting man a whole I feel like I actually got into the conversation I hope there is value in it I hope that people found as much value in this conversation as I did that’s what I always like to say and I found a lot of value in this conversation so um I’d like to think they will you know um because we covered what I feel are very important topics for the time but not not only for now but for history like it’s important that we discuss these ideas for the record you know what I mean and uh so yeah well dude um anything before we go uh that that you wanted to say on on the way out uh again I want to thank you for your time and thank you for your I wanted to thank you for your support you’ve always been really of me um and I was glad that we could connect as quickly as we did so thank you likewise brother um I really appreciate it and I’m now realizing that we have uh the whole blue and gold going on and that’s a great uh Synergy in my life so I feel like this is definitely good um I really try to be open and just like free with this conversation um again if if we’re being specific and just like dressing things one-on-one and moving it Forward um you know what I mean I hope individuals realize that that is a possibility that I can do I can address things like as they are go grander look at it generally have some empathy have reason but ultimately say what’s the the moving forward aspect because that is important to my brand that’s important to my work and building the a community I want people to think of me as someone who possesses just that that ability to be looking at the information digesting it synthesizing it comprehending it and then being helping us access that together you get what I mean like we’re having this conversation together you know I mean as opposed to not engaging at all um and and I hope you see my work as doing that like people have felt um you know some type of way with the work I’ve done even down to this hemp thing that’s why I feel so personal about it because when I had a hemp Dispensary on smoke responsi social where we talked about thca there was someone from the marijuana industry who basically tried to say oh like this isn’t even the same and I was just kind of like man like it’s so weird that your whole brand is about cannabis but you don’t see that hemp and marijuana are literally the same thing and part of my knowledge is informed by I have a I have a trademark for daily roller in international class 034 which is to Alternatives and by going through that process I put Delta 9 on my registration for the trademark and so I got to go through that process of even figuring out how are they looking at it on that side point and so you know I’m not just saying this like willy-nilly I hope that even in the the level of conversation that we talked about that people can see that contextually you know we talked about the allegory we talked about the inevitable you know we talked about the Great Compromise you know just all these fundamental capitalism and creative destruction like you were talking about with the lights and the lamps like we that is it you get what I’m saying and so I just hope more than anything people see that because that’s who I am when I’m an introvert I’m just thinking about these things I’m reading about these things I’m studying about these things um and then when I come out and I package it uh whether it’s through my boat the time of Alexander um whether it’s through smoke responsibly social daily roller Money Talks Theory one Theory any of my work it’s because I feel like I’ve crystalized it enough to have dialogue around it or interject like a a perspective um and so um that should be consistent uh critical thinking creative thinking and then in terms of just overall just a lot of gratitude to individuals like yourself for real okay cannabis um Lexi John Scott um Mariah honestly my fam like in terms of just like business and support because you know making a shirt a hat that says not a stoner making a cool logo that says daily roller that you want to wear uh a shirt that says productive all that stuff is like awesome but ultimately this is the conversation because like when I was being prescrib methamphetamines versus cannabis and there’s already research that says long-term use of methamphetamine is not good for me you get what I’m saying but I could I don’t I don’t have to smoke this cannabis I can literally just make a tea I could eat it in the edible rub it on and that’s not new knowledge the Chinese were giving this to their people for so long for lots of things other cultures were doing that so I can’t help but to just feel like if I stay at any level that does not help this convers this level of conversation happen then I have not really put my best self into the Cannabis industry yeah well dude I just want to say you uh you have a way with words so uh you should make sense I think you do I think you do I was picking up what you were putting down so appreciate you yeah know I appreciate you and uh please keep in touch and folks check out that event on January 20th check out the social media Handles in the uh episode description and uh we’ll see you in the next episode folks you take care take care smoke responsibly hell yeah see
The Cole Memo 
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